Introduction

The #PeriodCupCause campaign is an important initiative focused on improving menstrual health and hygiene. It aims to spread awareness about menstrual cups as a sustainable and hygienic alternative to traditional sanitary products. Led by social activists Mr. Saurabh Kashalkar and Ms. Dipti Kashalkar, this campaign has made a significant impact since its inception. This campaign has made significant strides since its inception, impacting various states across India.

When Did It Start?

The #PeriodCupCause campaign began in January 2020. The initiative was started by a group of passionate activists and healthcare professionals who wanted to address menstrual health issues and promote environmentally friendly menstrual products. Their goal was to educate women and girls about the benefits of using menstrual cups and to distribute these cups to those in need.

Impact of the Campaign

Since its launch, the #PeriodCupCause campaign has made a remarkable impact. It has reached thousands of women and girls, providing them with menstrual cups and educating them on how to use and maintain them. Here are some of the key impacts of the campaign:

1. Increased Awareness: The campaign has significantly increased awareness about menstrual cups. Many women who were unaware of this product have now embraced it as a better alternative to pads and tampons.
2. Environmental Benefits: By promoting menstrual cups, the campaign has contributed to reducing the environmental pollution caused by disposable sanitary products. Menstrual cups are reusable and can last up to 10 years, which means less waste in landfills.
3. Health Benefits: The use of menstrual cups has numerous health benefits. They are made from medical-grade silicone, which is safe for the body. The campaign has educated women on these health benefits, leading to a healthier menstrual experience.
4. Economic Savings: Menstrual cups are cost-effective in the long run. By switching to menstrual cups, women can save money that would otherwise be spent on disposable sanitary products every month.

States Covered

The #PeriodCupCause campaign has been implemented in various states across India. Some of the states where the campaign has had a significant presence include:

1. Maharashtra: In cities like Mumbai and Pune, the campaign has reached numerous women through workshops and community programs.
2. Gujarat: Extensive outreach programs have been conducted in both urban and rural areas.
3. Goa: The campaign has engaged with local communities and schools.
4. Rajasthan: Focused efforts have been made in both Jaipur and smaller towns.
5. Himachal Pradesh: The campaign has reached remote and mountainous regions.
6. Kerala: With strong support from local health organizations, the campaign has successfully distributed menstrual cups and conducted educational sessions.
7. Tamil Nadu: The campaign has made strides in both urban and rural areas, educating women and girls about menstrual health.
8. Telangana: Engaged with women in Hyderabad and other parts of the state.
9. Assam: Focused on reaching women in both urban and rural settings.
10. Uttar Pradesh: Significant efforts in both major cities and smaller towns.
11. Meghalaya: The campaign has reached various communities, promoting menstrual health and hygiene.
12. Karnataka: In cities like Bangalore and Mysore, the campaign has gained traction, spreading awareness and providing menstrual cups to women in need.

Mission and Vision

The mission of the #PeriodCupCause campaign is to promote menstrual health and hygiene by encouraging the use of menstrual cups. The campaign aims to educate women about the benefits of menstrual cups, provide access to these products, and reduce the environmental impact of disposable sanitary products.

The vision of the campaign is to create a world where every woman and girl has access to safe, sustainable, and affordable menstrual products. The #PeriodCupCause campaign envisions a future where menstrual health is a priority, and where women are empowered to make informed choices about their menstrual hygiene.

How the Campaign Works

The #PeriodCupCause campaign works through a combination of education, distribution, and community engagement. Here’s how the campaign operates:

1. Educational Workshops: The campaign conducts workshops in schools, colleges, and communities to educate women and girls about menstrual cups. These workshops cover topics like how to use and maintain menstrual cups, the health benefits, and environmental impact.
2. Distribution Drives: The campaign organizes distribution drives where menstrual cups are provided to women and girls for free or at a subsidized cost. These drives are often held in partnership with local health organizations and NGOs.
3. Community Engagement: The campaign engages with community leaders, healthcare professionals, and influencers to spread the word about menstrual cups. This grassroots approach helps to build trust and encourage more women to try menstrual cups.
4. Online Awareness: The campaign leverages social media and online platforms to reach a wider audience. Through informative posts, videos, and testimonials, the campaign educates and inspires women to make the switch to menstrual cups.

Dos and Don’ts for Using Menstrual Cups

Dos:

• Do sterilize the cup: Before using the menstrual cup for the first time and after each menstrual cycle, sterilize it by boiling it in water for a few minutes.
• Do wash your hands: Always wash your hands thoroughly before and after inserting or removing the cup.
• Do insert correctly: Fold the cup and insert it into your vagina, making sure it fully unfolds to create a seal.
• Do clean regularly: Rinse the cup with water every 4-8 hours and clean it with mild, fragrance-free soap.
• Do store properly: Store the cup in a breathable cotton bag when not in use.

Don’ts:

• Don’t use harsh chemicals: Avoid using harsh soaps, disinfectants, or sterilizing solutions that can damage the cup or irritate your vagina.
• Don’t share your cup: Menstrual cups are personal hygiene products and should not be shared with others.
• Don’t forget to check: Regularly check for signs of wear and tear. Replace the cup if it shows signs of damage.
• Don’t panic if it’s stuck: If you have difficulty removing the cup, stay calm. Relax your muscles and try different positions to ease it out.

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Donation Needed

To support one girl or woman through the #PeriodCupCause campaign, a donation of Rs. 700-1200 is required. This cost includes:

• A 2-hour hands-on session
• Follow-ups for queries
• A question-and-answer session
• A reusable menstrual cup, which lasts for 6-7 years

Conclusion

The #PeriodCupCause campaign, spearheaded by Mr. Saurabh Kashalkar and Ms. Dipti Kashalkar, is making a monumental difference in menstrual health across India. By promoting the use of menstrual cups, the campaign is helping women and girls lead healthier, more sustainable lives. The journey continues as the campaign expands its reach and impact.